Media Relations
Media relations is not just about getting into the media.
It is about managing the media.
You need your organisation to be in the right media, at the
right time, saying the right things.
There are many ways to communicate to your stakeholders via
the media.
Naturally we provide what you would expect from a media relations
service: the creation and targeted dissemination of news releases;
production of feature articles; placement of spokespeople
for interviews; photo opportunities and more.
All Parker, Wayne and Kent consultants are trained in
journalism. This expertise, combined with an obligatory
diploma from the Chartered Institute of Public Relations,
gives unique insight into exactly what the media will be
interested in. This is a huge advantage for any business
wishing to increase their public profile and heighten
awareness of their brand.
Our approach to media relations is based on solid planning, research and
tracking.
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